Jacob Roig Road Tested Pricing for Profit

REVENUE IS UP

BUT IS YOUR PRICE BUILT to fund your next hire?

For speakers, program creators, and established business owners whose price pays today’s bills but is not yet built to pay you, protect profit, or fund capable help

The question is not whether you can grow. It is whether your price is built to afford it.

Free Pricing Audit: seven questions, about two minutes for the questions, an optional dollar estimate, then your first name and email to view your personal report. No spreadsheet required.

CHOOSE THE PRICING QUESTION THAT FITS YOUR BUSINESS

What Are You Pricing to Fund?

SPEAKERS & WORKSHOP LEADERS

Price Every Engagement for More Than Today

  • Your fee must cover your pay, preparation, delivery, profit, and the skilled help you want before the hire.

No generic fee ranges. Your numbers decide.

PAY YOURSELF FIRST.


COVER THE BUSINESS.

COVER THE DELIVERY.


PROTECT THE PROFIT.


FUND THE NEXT RIGHT HIRE.

COURSE & PROGRAM CREATORS

Make Every Enrollment Carry Its Share

  • Every enrollment must cover your pay, fulfillment, profit, and the capable team your program needs to grow.

See What Every Enrollment Must Produce

No guessing. Your numbers decide.


EVERY SALE SHOULD PAY FOR
MORE THAN TODAY

Most owners know what they charge. Far fewer know what each sale must produce to pay them well, cover business costs, fund capable help, and leave real profit.

Business owner reviewing pricing before funding a future skilled team

The price behind the work determines what your business can afford next.


THE BEST SPEAKERS AND PROGRAM CREATORS DON’T JUST SELL. THEY DESIGN THE PRICING FORMULA BEHIND EVERY SALE.

Every sale has 4 responsibilities: pay you well, cover the business expenses, fund the skilled help required, and leave profit to grow.

When one is missing, growth feels busy and growth is expensive

Business owner reviewing revenue and pricing figures before funding a skilled team


GROWTH GETS EXPENSIVE WHEN YOUR PRICE WAS NEVER BUILT TO PAY FOR IT.

THE PRICING FOR PROFIT FORMULA
Use your numbers to build a price that pays you first, covers every cost, generates a profit with every transaction, and funds the skilled team your growth requires

Your price cannot simply cover today.

The Pricing for Profit Formula uses your real numbers to show what each offer or fee must produce, so you know whether your current price, sales volume, offer structure, delivery cost, and future hiring plan can actually support the business you want to lead.

See how to price your business so you can afford a team.


RESPECTED SPEAKERS AND BUSINESS LEADERS HAVE SEEN THE DIFFERENCE

Better pricing clarity supports better decisions about owner income, profit, capacity, and delegation.

These testimonials describe clients’ experience with Jacob’s formula. The seven-question audit helps you identify which numbers to verify first.

Andy Kriebel
Data Visualization Educator | Co-Founder, Makeover Monday

Steven Bollar, CSP®
Education Leadership Speaker | Stand Tall Leadership

“AND ALL OF A SUDDEN, THE PENNY DROPPED.”

Irit Levi
Client Testimonial

PRIVATE PRICING AUDIT

See where your pricing needs attention

Answer seven questions, add an optional dollar estimate, then enter your first name and email to view your personal report. See your pricing priorities and what to verify first, with a free 15-minute conversation or the Pricing for Profit App as your next step.

TAKE THE 2-MINUTE PRICING AUDIT